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 Target:  Service customersTrade-in customersCustomer groups segmented by length of car ownership, model, demographics or zip codes Program Benefits: Generate both front and back-end revenuesTargeted audience ensures maximum responsePinpoint owners of valuable models for trade-inPersonalized messaging "6gear helped us to segment our customer and prospect database so we could identify and contact likely Accord buyers. Our customized online marketing campaign was developed and launched within 4 days and the response was immediate. We sold cars and generated over $27,000 in measurable Service business. All of 6gear's programs have had a powerful impact in our stores." Rick Gartman, E-commerce Manager Motorcars Honda and Motorcars Toyota of Cleveland Heights |  |
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